Welcome to the summer edition of the Global Bulletin. In this issue we look at some of the challenges and opportunities of coaching at a global level in an increasingly fluid and pressured world. The well-documented environmental and social crises, which cross national boundaries and cultures, challenge our notions of ‘business as usual’ and demand of coachs also to take the time to reflect on our approach, mindset and techniques. 

Our lead article by Grattan Donnelly looks at how business is responding to global crises. One example is the B Team, a group of high profile business people, economists and media commentators, brought together by Richard Branson, to commit to a different approach to business.  Our interview with businessman Ronan Foley, who coined the term Corporate Social Engagement, shows just how successful responsible business can be – crediting the support of his coach as a key factor!  This new attitude, which recognises business’s responsibility to finding solutions and answers at local and global level, lays down the gauntlet to us as coaches:  how can we support and facilitate these forward thinking CEOs, entrepreneurs and others to play their part in this great shift and leverage business’s power to do good and achieve success?  It seems clear that this demands of coachs new approaches, new mindsets and new techniques. 

Our country focus looks at Spain and Luis Martin is clear that a very different approach is needed to coach here.  Martyn Newman describes the potential of his Emotional Capital Report, a tool  that measures emotional intelligence while at the same time fostering a collaborative approach to the coachee’s leadership development and a focus on leveraging the coachee’s strengths. Jana Mitzoda supports women to step up, take the stage and play their part in business and Ram Ramanathan challenges popular understanding of mindfulness taking us back to the roots of the Buddha’s teaching and their relevance for coaching today.  Ian Saunders and Ray Charlton continue their close examination of the factors that make the master coach with a focus on how to create the ‘safe space’ necessary for our clients to truly explore the challenges they face – without and within themselves, and Andy Shipley interviews two inspiring coach-entrepreneurs who bring their vision and considerable energy to helping young people realise their talents and become part of the solution.

Much more awaits you: developing a coaching culture at Deloitte’s, thought provoking book reviews and last but not least Angela Dunbar extols the benefits to stepping back from the coal face, reflecting on our practice and gaining a qualification.  Read on, reflect and send us your thoughts!

We would love to hear your views – and please get in touch if you’d like to write for the Bulletin.  If you have a coaching passion you’d like to share, an inspirational book you want to review, or a country perspective to tell us about, we want to hear from you!

Finally – remember to book your place early at our fifth International conference taking place in Budapest on the theme of Journey to Coaching Mastery.

The bulletin also takes a small amount of appropriate and pertinent advertising.  Do you have a programme, course or workshop you’d like readers to know about?  Please contact helenw@associationforcoaching.com to enquire about rates.


Hetty Einzig, July 2014